Don't just tell people your story.
Immerse them in it.

Interactive web-based tours to help communities grow.

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We believe the future of healthy, engaged communities lies in creating and providing access to immersive digital experiences that innovate and inspire, educate and entertain.

We are content creators - people love that we have content they can’t find anywhere else when they’re looking for jobs or wondering where they want to live.

Are you lacking good content and confused trying to figure out how to highlight virtual tours on your own? We’ve figured out how to do this using 360 degree media and interactive storytelling.

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OUR STORY

Katie and Matt Chausee formed Be More Colorful as an ND LLC in August 2016. Creating interactive virtual tours and virtual reality (VR) experiences for anything from residential real estate, to products, to travel and tourism were our main focuses at the time.

In 2019, we had an opportunity to pitch the idea of using our services for career exploration to the ND Workforce Development Council. Soon after, we began receiving requests to create experiences for companies to assist in recruiting efforts. These initial customers, ND CTE and the Workforce Development Council, connected Be More Colorful to key stakeholders around the state and region. In that time, we have grown substantially, from a team of two to a team of eight.

In November 2019, we were accepted into the InnovateND program where we focused on building the initial CareerViewXR prototype, a solution that provides immersive career exploration experiences to students and adult career seekers. We successfully completed all four phases of the InnovateND program in August 2020. In December of 2020, Williston and Devils Lake school districts received grants to support the development of 12 CareerViewXR experiences. In August 2021, CareerViewXR launched with the 12 experiences for ND CTE.

In November 2021, Be More Colorful expanded our pilot project to include Huntington Middle School in San Marino, California. In March 2022, supported by testimonials from organizations like the ND Workforce Development Council, Greater ND Chamber of Commerce, ND Building Trades Unions, ND Petroleum Council, and other economic development leaders around the state, Be More Colorful was partially funded through LIFT funding to support continued platform development and expansion of our library of content.

THE CAREERVIEWXR LIBRARY NOW HAS 24 EXPERIENCES LIVE ON THE PLATFORM.

Be More Colorful currently has CareerViewXR subscribers in North Dakota, California, and Oklahoma with active conversations happening in Minnesota, North Carolina, Kentucky, and Arizona. We focus on career and recruitment projects for companies and workforce development focused experiences for communities.

We are a North Dakota business passionate about testing and growing our platform right here, fulfilling the needs of our subscribers and production partners to help boost the local economy and strengthen our workforce.

Today, we are primarily focused on producing career and recruitment projects for companies and workforce development focused experiences for communities. Our current goals include expanding CVXR’s library to include more amazing careers and increasing our subscriber base to get more students and job seekers aligned with career pathways that interest them.

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MEET OUR TEAM

We Put Emerging Communities On The Map & Increase Your Visibility

We help you get others to visualize your community.
It’s about getting other people to visualize your community.

Katie Morrow

Project Manager

Clara Wegscheid

Workforce Specialist

Russell Martinson

Director of Sales

Karen Berntson

Director of Operations

Canyon Schwartz

Production Intern

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TEAM BMC
OUT IN THE WILD

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SUPPORTING CAREER & TECHNICAL EDUCATION

We Make Careers More Accessible

Show everyone what your facilities look like so they can see that it’s the perfect fit for them.
Eliminate the hassle of an on-site tour with our virtual experiences.

You may be curious what working with us looks like. Of course, capturing the magic of your environment is always at the heart of our process!

02. Discovery Meeting

This is where the major brainstorming begins. This meeting helps Team BMC learn more about the client and understand what problems they’re trying to solve for their own clients. We identify if there is a fit between their needs and our offerings.

04. Strategy Meeting

At this stage we reconnect and finalize details. The shot list is confirmed and we trim any loose ends. If necessary, a scouting trip is scheduled prior to the real shoot day.

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06. Post-production

It’s getting real! At this stage captured footage is carefully processed and edited, additional assets are lovingly designed, and a video or tour is assembled.

01. Introductory Meeting

As the name implies, this is the phase where we introduce ourselves and what we do. We show off some past work and start getting an idea if there is interest from the potential client or production partner.

03. Quote & Scope of Work

Time to sign on the dotted line! Team BMC has super fun paperwork for our clients to sign before the following phases. We promise it will be as painless as possible.

05. Production

Lights, camera, action! Shoot day has arrived. The production crew follows the finalized shot list and captures the magic.

07. Client Review

Before we call our work together done, we make sure the product is picture-perfect. Double-checking never hurt anyone!

08. Launch Party!

The product is complete, so it’s time to celebrate! Don’t worry, the team is here for continued support after production has ended.

You may be curious what working with us looks like. Of course, capturing the magic of your environment is always at the heart of our process!

AdobeStock 356468103 scaled

01. Introductory Meeting

As the name implies, this is the phase where we introduce ourselves and what we do. We show off some past work and start getting an idea if there is interest from the potential client or production partner.

02. Discovery Meeting

This is where the major brainstorming begins. This meeting helps Team BMC learn more about the client and understand what problems they’re trying to solve for their own clients. We identify if there is a fit between their needs and our offerings.

03. Quote & Scope of Work

Time to sign on the dotted line! Team BMC has super fun paperwork for our clients to sign before the following phases. We promise it will be as painless as possible.

04. Strategy Meeting

At this stage we reconnect and finalize details. The shot list is confirmed and we trim any loose ends. If necessary, a scouting trip is scheduled prior to the real shoot day.

05. Production

Lights, camera, action! Shoot day has arrived. The production crew follows the finalized shot list and captures the magic.

06. Post-production

It’s getting real! At this stage captured footage is carefully processed and edited, additional assets are lovingly designed, and a video or tour is assembled.

07. Client Review

Before we call our work together done, we make sure the product is picture-perfect. Double-checking never hurt anyone!

08. Launch Party!

The product is complete, so it’s time to celebrate! Don’t worry, the team is here for continued support after production has ended.

The length of this process varies depending on production team availability, season and weather-related considerations, responsiveness of clients/production partners, availability of shooting locations, and other variables. We typically estimate at least 6 weeks to go from pre-production to final product.

Our Clients

Tourism Is The Gateway to Economic Development.

Conventions & Attractions | Casual Tourists | Potential Residents

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Katie Chaussee

Majority Owner, Co-Founder, Chief Administrative Officer

Majority Owner, Co-Founder, Chief Administrative Officer
Katie is the Chief Administrative Officer and majority owner of Be More Colorful. She has a strong background in customer service and a keen eye for creating captivating visuals, both defining characteristics of the company. Katie was Be More Colorful’s first VR photographer and has served the company as an image processor, experience builder, and quality assurance specialist. In her current role, Katie is the key administrator for Be More Colorful’s in-office operations where she works to adapt and refine workflows for a talented team of creative professionals.
B.S. Psychology minor Art – NDSU May 2003
6 Years with company, 19 years related professional experience
Primary Roles:
  • Coordinates workflow development
  • Oversees various aspects of office management
  • Manages various purchasing decisions
  • Maintains HR and payroll functions
  • Formulates creative marketing ideas

Michael Bush

Creative Lead

Matt Chaussee

Creative Lead

Matt is the Chief Executive Officer and co-owner of Be More Colorful. He has extensive experience in technical services administration, higher education, teaching, and technology training initiatives. While Matt’s role is primarily focused on business development and outreach, he is a self-professed lifelong learner who feels he has found his life’s calling in being able to learn about, explore, and share the amazing diversity of careers available to students today.
B.S. Mathematics minor Music and Psychology – NDSU December 2005
Masters of Business Administration – NDSU May 2009
6 Years with company, 17 years professional experience
Primary Roles:
  • Spearheads business development
  • Nurtures sales efforts
  • Amplifies community outreach
  • Coordinates workflow development
  • Maintains HR and payroll functions

Michael Bush

Creative Lead

Drew Swenson

Creative Lead

Kryss

Creative Lead

Maddy

Creative Lead

Michael Bush

Creative Lead

B.A. 2d/3d Animation – MSUM May 2020
1.5 Years with company, 8 years professional experience
Primary Roles:
  • Dynamically animates in 2D and 3D
  • Meticulously designs UI and UX elements
  • Formulates graphics for print and web use
  • Champions XR research & development
  • Guides efforts of the creative team

Drew Swenson

Media Production Manager

B.F.A. Musical Theater, minor in Media Production – UWSP May 2018
1 Year with company, __ years professional experience
Primary Roles: – 5 or less
  • Leads direction for all 360° media scouting trips and shoots
  • Supervises production team
  • Oversees creation of audio assets

Maddy

Creative Lead

Kryss Geray

Post Production Specialist

Kryss has worked in several different industries, including as a test engineer at a local Fargo company.  As a test engineer, she helped with quality assurance to ensure all products met the highest standards, tested and documented all products, and collaborated on more effective and efficient ways of completing these tasks. She is proud to have worked on agricultural equipment such as acoustic material flow sensors and electronic motor and hydraulic controls, along with aviation equipment such as the Stratus ADS-B Receivers, and recoverable data modules.
Education
4 Months with company, 16 years professional experience
Primary Roles:
  • Oversees initial processing of all 360° media
  • Provides quality assurance for 360° photos and video content
  • Proofreads tour content meticulously

Michael Bush

Creative Lead

Michael Bush

Creative Lead

Maddysen Boecker

Communications Coordinator

Maddy has a variety of creative experience under her belt from over the past few years and enjoys learning new things. She has been involved in video and podcast editing, copywriting, email campaigns, social media management, website design, and more. Her experience and understanding of many aspects of pre-production, production, and post-production helps her be an asset for the team at any stage.
B.S. Animation, minors in Film Production and Graphic Communication – MSUM May 2020
3 Months with company, 4 years professional experience
Primary Roles:
  • Ensures project success by maintaining client communications
  • Assists in internal management of project tasks
  • Highlights company news through email and social media campaigns
  • Composes unique and thoughtful copy for blogs and other needs